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Anglais

  • Composante

    Institut d'Administration des Entreprises (IAE)

  • Volume horaire

    16h

Description

Objectives: The accent is placed on oral comprehension and oral expression as well as business correspondence in order to work autonomously within an international company.

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Heures d'enseignement

  • Anglais - TDTD16h

Programme détaillé

1. Introducing self and others. Global English. Organising a conference – holding a meeting to decide on a venue. Writing an email.

2. Meetings. Best and worst business decisions. Language of meetings. Holding a meeting about customer satisfaction in a hotel. Writing a letter about a special offer.

3. Telephoning and business correspondence Telephone expressions; Understanding voicemail. Teleconferencing. Writing emails.

4. Making a formal presentation Language of graphs and figures; language of presentations; How to make a business pitch.

5. Oral presentations Making your own business pitch.

6. International marketing Brands , advertising – vocabulary. A viral campaign.

7. Cultural differences. Meeting to solve problems after an international merger.

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Compétences visées

Being able to gather, structure and deliver complex information clearly
Facilitating group communication by expressing one's opinion
Presenting a professional experience
Understanding oral and written authentic documents

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